Technology Can Do Much More than Optimize Cities
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A significant part of the field of urban innovation focuses on the potential of technology to solve city problems. Nowhere is this more clearly seen than in the world of smart cities.
A dominant smart city narrative goes something like this: Today we are lucky to live at a time when a number of game-changing new technologies have reached a state of maturity. We have smartphones, apps, cloud computing, big data, the internet of things, artificial intelligence and blockchain. If we can just get the right technologies embedded in our cities, we can make them better, more efficient and sustainable places to live, work, and visit.
This technology-driven narrative may sound obvious and perhaps even compelling. But it’s at best misleading. At worst it encourages technology initiatives that are wasteful, superficial and, frankly, wrongheaded.
First, this approach encourages city authorities to focus their attention on technological means, rather than the real-world ends they want to enable. There’s a particular risk that cities adopt new technologies because they sound innovative (show me a city that doesn’t think it needs an AI strategy), instead of considering whether the solution is the most appropriate.
Second, responsibility for urban innovation can end up being delegated to, and effectively led by, technology teams (or tech consultants), which feels like the tail wagging the dog.
And third – as a direct result of the above – cities can end up bolting on new technologies to their old ways of working, leading to superficial reforms.
The View from City Hall
As someone whose job centres on helping governments to innovate, my primary interest in smart cities is how city authorities and their public sector partners approach the use of technology to enable the outcomes for which they are responsible. That includes classic urban functions such as the provision of public transport, but also the delivery of services and the creation of thriving communities.
Over the past 20 years, there have been exponential levels of innovation in the technology available to city authorities. Yet, there’s been relatively little innovation in the structures and processes to which those technologies have been applied.
Put simply, the default mode of most cities has been to use technology to optimize what they already do. I think that’s problematic.
In the wake of the financial crisis of 2008, the budgets of many city governments have taken a hit. In the case of the UK, dramatically so. English local authorities have faced central government funding cuts of nearly 50% since 2010-11. In January 2019, the Centre for Cities reported that local government spending cuts have cost every person living in Liverpool £816 in reduced spending on local services such as collecting the bins, street cleaning, social care and public toilets.
Even in those cities that have been lucky enough to maintain their budgets, many acknowledge that in some domains – such as the provision of care for vulnerable families – they wouldn’t choose to deliver services as they are now if they had the chance to design them anew.
In short, traditional, top-down models of public service provision by city authorities are no longer always sufficient or desirable.
In my view, it’s a missed opportunity if city authorities use the wonders of new technology merely to optimize what they already do. Instead, the real potential for smart cities is to enable radical alternative operating models for meeting their communities’ needs.
Alternative Operating Models for a Modern City
Enabling radical restructuring.
Technology can enable organisations to be reshaped and teams to be empowered to function more effectively. For example, in place of having hundreds of community nurses timetabled to the nearest few minutes by a large back office staff (as is the case in many cities), the Buurtzorg model sees nurses arranged in self-managing teams of no more than 12. Those teams handle their own recruitment, time management, schedules and workload for their patch, which covers up to 60 people.
The result has been the creation of 900 teams in the Netherlands, supported by a back office of just 50 administrators and 20 trainers. The model has led to radical improvements in service outcomes, up to 40% cost reductions and higher staff morale. Technology is a key enabler of this model, as teams are able to coordinate their activity and support each other through their own social network platform.
Augmenting the capacity of a public service with volunteers.
Technology can enable new groups of people to work alongside city services. When somebody calls emergency services to report a cardiac arrest, as well as dispatching an ambulance, many ambulance crews worldwide are able to send out an alert to GoodSAM. The GoodSAM app alerts qualified first aiders in the vicinity of the victim, highlighting their location and that of the nearest defibrillator so they can hurry to the scene and potentially save a life.
Significantly, this is not an app that just digitizes calling the emergency services. Rather, it augments the capacity of the public service by intelligently tapping into a volunteer network.
Government as a matchmaker.
City authorities might consider creating or supporting websites and apps that connect two sides of a market in a particular sphere, matching those with certain needs with others who can address them. Nesta has supported a number of ideas along these lines, including TrustonTap and Equal Care Co-op, which help connect those in need of care with local carers.
Creating peer-to-peer networks.
Similar technologies can enable public sector organisations to connect citizens to provide peer support to each other. This idea is neatly demonstrated by the Nesta-backed charity Beam, which uses technology to connect homeless individuals with groups of donors willing to fund their back-to-work training.
Involving social innovators in addressing problems.
There are many third sector organisations operating in cities that are using technology to address social issues. Some of these initiatives focus on helping citizens better participate in their communities and address city needs that would otherwise place demands on city services. We call this digital social innovation. Such initiatives should be proactively supported by the public sector as they can dramatically increase the resources available to tackle urban challenges.
Releasing open data to encourage the provision of services by others.
Organisations like Transport for London have enhanced their service by releasing open data of sufficient quality and reliability that it’s enabled others to build useful products and services. More than 700 transport apps have been created by external developers using TfL’s Unified API, helping TfL’s customers, and saving TfL an estimated £4 million a year.
Alternative Operating Models at Work
Within the traditional, top-down public service model, city authorities tend to optimise their service by playing with a number of parameters. They can, for example:
- Increase or decrease the level of time, money, staff, and assets that are deployed to address a particular need
- Put different structures in place; subdivide or combine teams or functions
- Refine or adopt new processes
- Intervene earlier in problems to prevent them getting worseChange the locations served, or from where services are delivered
- Create incentives to influence demand
- Change eligibility for services
- Alter the scope of service
- Prioritize time and resource based on highest risk or need
- Raise or consciously reduce public awareness of a service
- Train staff in new skills to make them more effective, productive and adaptable
- Change the business model of the service, or alter who pays
- Use technology and data to enable all the above
By contrast, if cities wish to embrace more radical, alternative operating models, there are additional parameters they can adjust:
- Who’s involved. Citizens, volunteers, third sector organisations, and businesses can be involved in shaping or providing for a certain need. For example, trained first aider volunteers are engaged in supporting ambulance crews through GoodSAM.
- In place of hierarchical or centralized structures, cities can move to more distributed models. For example, they could implement a different set of relationships between individuals in a system, such the carers and those in need of care connected via TrustonTap; or between different organisations in a field, such as when a public sector organisation works with digital social innovators in their community.
- Ownership / Organisation Types. Cities can adopt or develop new organisation types that change the incentives for those who work within them. Platform coops – the combination of a cooperative legal structure and a platform technology and business model – are already been trialled in organisations like Equal Care Coop.
- Funding Method. Taxes aren’t the only way to fund a service. New funding models such as crowdfunding, matched crowdfunding, and community shares can all be considered as alternatives.
- Power might be radically shifted to different people within a service to change who acts or how they act. The GoodSAM app works through empowering trained first aiders with the information they need to work alongside the public sector.
- Public Sector Role. Using alternative operating models entails local authorities playing different roles, shifting from being service deliverer or commissioner to, for example, convenor, incentivizer, matchmaker, or data provider.
How Alternative Do You Want To Be?
I don’t pretend it’s simple for city governments to shift to these new ways of working. To make progress, at least two things are needed.
First, we need much more research and experimentation to figure out which alternative models are viable in different areas of a city authority’s functions. After all, there might several models that could work in the fields of providing care or public transportation, but relatively few alternatives to city waste collection. Cities need help to understand their menu of options.
Second, city authorities need real support to transition from their current ways of working to new ones. This is not as simple as it sounds. Look to the private sector, and there are relatively few examples of businesses that have radically shifted from one way of working to another. Far more frequently, new businesses emerge that disrupt the status quo, eventually forcing predecessors in their sector to go out of business (think Netflix and Blockbuster). Some of the most well-known models of innovating in the social sector are likewise creatures that started anew outside the public sector, such as Buurtzorg.
To a very real extent, city governments are held back by the fact they can’t go out of business. It’s fundamentally harder – in any sector – to reinvent an organisation than it is to create a new one. That’s especially so when the organisation is as complex as a city government with 900+ lines of business, and where the stakes of failing are so consequential. Policymakers and the wider innovation community cannot shirk the question of transition.
For its part, Nesta will be embarking on a year-long programme of work to explore alternative operating models and the big questions facing their adoption. Those questions are many. But one thing seems certain: if city governments only use technology to optimize what they already do, they will never fulfil the true potential of the smart city.
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